Product tracing in production and logistics

Product tracing in production and logistics

tesa® trust & trace combines counterfeit-proof product coding with secure track & trace throughout the complete logistics chain.

Secure product tracing with tesa® trust & trace

tesa® trust & trace – secure track & trace and grey market protection

Conventional product identification systems which are used for track & trace can be easily copied and removed by grey market traders. This makes it impossible to trace products reliably. The logical security of the printed track & trace codes is not usable as evidence in a court of law and must be supplemented by physical evidence that cannot be forged, such as tesa PrioSpot® or tesa VeoMark® security labels.

Providing the market with comprehensive information makes it impossible to sell unauthorised products without item-specific proof of authenticity. This forces counterfeits and grey market goods out of the market.

By combining the logical security of printed codes with tesa scribos® physical security features, insecure track & trace is transformed into the reliable tesa® trust & trace system. This effectively combats counterfeit products and grey market trading.

Conclusive evidence for the logistics chain

tesa PrioSpot® - physically securing the printed MAPP code

The tesa® trust & trace system combines physically secured product identification with leading-edge track & trace systems.

  • Printed product IDs are physically secured with counterfeit-proof item-specific tesa PrioSpot® or tesa VeoMark® security labels.
  • This uniquely defines the identity of original products so that it can be proved.
  • Targeted market communication ensures that end customers will only accept products with this type of proof of authenticity. Grey market trading can no longer be disguised by removing the markings.
  • The tesa® trust & trace system can be seamlessly integrated into existing distribution processes and identification systems such as the GS1 standard  (e.g. MAPP code).
  • tesa® trust & trace labels can include standard marks such as QR, Matrix or bar codes and NFC/RFID technology.
  • The security of the tesa scribos® database is certified to ISO 27001, which means that details such as item and batch numbers can be securely saved.
  • The tesa scribos® labels and tapes securely protect products against unauthorised access and theft within the logistics chain.

By linking counterfeit-proof product marking and detailed product tracing, the tesa® trust & trace system creates a transparent logistics chain, which allows extensive process optimization and effective grey market protection.

Read more

Using market intelligence to combat counterfeit products and grey market trading

tesa® connect & check - checking the integrity of the sealing label online

Combining the tesa® trust & trace system with tesa® connect & check technology allows detailed market data to be generated.

  • The link to the tesa® connect & check online verification platform enables detailed data to be gathered on the individual products in the logistics chain.
  • Logistics data from the brand owner can be added in the online tool, which provides the various user groups in the verification process with further details.
  • The special grey market module of the online platform automatically raises the alarm as soon as products are checked outside their destined region.
  • To keep all the relevant target groups informed via the tesa® trust & trace system, tesa scribos® offers communication concepts that are easy to use.

Data gathered from the system can be used to optimize distribution processes, precisely pinpoint security vulnerabilities and combat grey market trading.

Please do not hesitate to contact us. We will be glad to advise you.

Read more